[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$fdD5x3LLXVNVLZxDKWf4zDX1XcOGVjggapcu4OK2Xyto":3},{"code":4,"msg":5,"data":6},200,"操作成功",{"id":7,"title":8,"content":9,"digest":10,"source":10,"coverPath":11,"thumbsCoverPath":12,"isTop":13,"isShow":14,"baseClick":13,"clickCount":15,"createTime":16,"typeId":17,"isNewest":18,"newsInfoTypeRespVo":19,"voiceUrl":22,"voiceSize":23,"taskId":24,"releaseTime":25,"titleEn":26,"contentEn":27,"voiceUrlEn":28,"taskIdEn":29,"voiceSizeEn":30},1341,"Koah获500 万美元融资，致力于在 AI 应用中引入广告","\u003Cp>\u003Cstrong class=\"ql-lineHeight-1-75\" style=\"font-size: 18px; color: rgb(255, 153, 0);\">在如今的互联网时代，AI 技术日益普及，如何让 AI 产品实现盈利成了创业公司和开发者面临的重要挑战。一个名为 Koah 的初创公司，最近成功融资500万美元，计划通过广告来解决这一问题。\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cimg alt=\"undefined\" src=\"https:\u002F\u002Fimage.51xinwei.com\u002F2025\u002F09\u002F39a0c2cf354845a4a8352bd82eed123e\u002F6389291902845946311184882.png\" width=\"undefined\" height=\"undefined\" style=\"display: block; margin: auto;\">\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-size: 18px;\" class=\"ql-lineHeight-1-75\">Koah 的联合创始人兼首席执行官 Nic Baird 在接受 TechCrunch 采访时表示，虽然很多人在网上见过各种各样的 AI 生成广告，但在与 AI 聊天机器人互动时却几乎看不到这些广告。他认为这种现象将不可避免地改变。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-size: 18px;\" class=\"ql-lineHeight-1-75\">Baird 指出，随着 AI 产品的普及，尤其是当它们走出美国进入全球市场时，盈利的方式将越来越单一。他提到，早期消费者 AI 产品主要面向 “更富有的专业用户”，通过订阅模式进行盈利。然而，现在有可能开发出能够覆盖拉丁美洲等地区数百万用户的 AI 应用，而这些用户往往无法承受每月20美元的订阅费用。这样一来，开发者就面临着难以产生足够的订阅收入的问题。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-size: 18px;\" class=\"ql-lineHeight-1-75\">Koah 的目标就是通过广告为这些 AI 应用提供盈利解决方案。Baird 表示，通过有效地在 AI 聊天中引入广告，Koah 能够帮助那些可能需要大量资金才能运营的 “情感驱动” 的应用程序，释放更多的潜力。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-size: 18px;\" class=\"ql-lineHeight-1-75\">目前，Koah 已经在多个应用中投放了广告，包括 AI 助手 Luzia、育儿应用 Heal、学生研究工具 Liner 以及创意平台 DeepAI。Koah 的广告主包括 UpWork、General Medicine 和 Skillshare 等。所有广告都会标记为赞助内容，并在用户聊天的相关时刻出现。例如，当用户询问有关创业策略时，Koah 可能会展示一则来自 UpWork 的广告，帮助用户与自由职业者对接。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-size: 18px;\" class=\"ql-lineHeight-1-75\">尽管有些出版商认为 AI 聊天中的广告效果并不理想，但 Baird 表示，Koah 的广告点击率高达7.5%，是传统广告技术公司如 Admob 和 AppLovin 的4到5倍，且早期合作伙伴在首月内便能赚取1万美元。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-size: 18px;\" class=\"ql-lineHeight-1-75\">此外，Koah 的种子轮融资由 Forerunner 领投，South Park Commons 和 AppLovin 联合创始人 Andrew Karam 参与。Forerunner 的合伙人 Nicole Johnson 在谈到投资时表示，AI 领域的盈利模式一直是创作者和投资者关注的重点，广告将成为这一领域的重要组成部分。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-size: 18px;\" class=\"ql-lineHeight-1-75\">Baird 还提到，AI 聊天在整个广告生态中位于购买漏斗的中间位置，用户通常会在聊天中获取推荐信息，然后再去谷歌搜索进行购买。因此，Koah 面临的挑战是如何捕捉用户的商业意图，并将相关广告呈现给他们。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp class=\"ql-align-justify\">\u003Cspan style=\"color: rgb(187, 187, 187);\">【新闻来源】\u003C\u002Fspan>\u003Cspan style=\"color: rgb(187, 187, 187); background-color: rgb(56, 56, 56);\">AIbase基地 \u003C\u002Fspan>\u003Ca href=\"https:\u002F\u002Fnews.aibase.com\u002Fzh\u002Fnews\u002F21100\" rel=\"noopener noreferrer\" target=\"_blank\" style=\"color: rgb(187, 187, 187);\">https:\u002F\u002Fnews.aibase.com\u002Fzh\u002Fnews\u002F21100\u003C\u002Fa>\u003C\u002Fp>\u003Cp class=\"ql-align-justify\">\u003Cspan style=\"color: rgb(187, 187, 187);\">（本网转发此文章，旨在为读者提供更多的信息资讯，所涉内容不构成投资、消费建议。文章事实如有疑问，请与有关方核实，文章观点非本网观点，仅供读者参考。）\u003C\u002Fspan>\u003C\u002Fp>","","https:\u002F\u002Fimage.51xinwei.com\u002F2025\u002F09\u002F1bd789760287458a9e857674482d5057\u002FAI领域.jpg","https:\u002F\u002Fimage.51xinwei.com\u002F2025\u002F09\u002Fthumbs\u002F1bd789760287458a9e857674482d5057\u002FAI领域.jpg",0,1,49,"2025-09-09 16:28",2,false,{"id":17,"name":20,"enName":21},"芯位视野","Xinwei Vision","https:\u002F\u002Fxinwei-dev-test.oss-cn-shenzhen.aliyuncs.com\u002Fintelligent\u002Faudio%3A136bd780-b3c6-4817-accf-ee8a756d1ebf%3A0.wav?Expires=1757415972&OSSAccessKeyId=LTAI5tNvY2RkKjZw4LLWsrPK&Signature=trYlfnwiKxCMLAIWkakjrKqGX1s%3D",5108594,"136bd780-b3c6-4817-accf-ee8a756d1ebf","2025-09-09 16:25","Koah has secured $5 million in funding, aiming to introduce advertising into AI applications","\u003Cp>\u003Cstrong class=\"ql-lineHeight-1-75\" style=\"font-size: 18px; color: rgb(255, 153, 0);\">In today's internet era, AI technology is becoming increasingly popular. How to make AI products profitable has become an important challenge for startups and developers. A startup named Koah recently successfully raised $5 million and plans to solve this issue through advertising.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cimg alt=\"undefined\" src=\"https:\u002F\u002Fimage.51xinwei.com\u002F2025\u002F09\u002F39a0c2cf354845a4a8352bd82eed123e\u002F6389291902845946311184882.png\" width=\"undefined\" height=\"undefined\" style=\"display: block; margin: auto;\">\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-size: 18px;\" class=\"ql-lineHeight-1-75\">Nic Baird, co-founder and CEO of Koah, said in an interview with TechCrunch that although many people have seen various AI-generated ads online, they rarely see these ads when interacting with AI chatbots. He believes this phenomenon will inevitably change.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-size: 18px;\" class=\"ql-lineHeight-1-75\">Baird pointed out that as AI products become more widespread, especially when they move beyond the United States into global markets, the ways to monetize them will become increasingly singular. He mentioned that early consumer AI products mainly targeted \"wealthier professional users,\" generating revenue through subscription models. However, it is now possible to develop AI applications that can reach millions of users in regions like Latin America, who often cannot afford a $20 monthly subscription fee. This creates a problem for developers, making it difficult to generate sufficient subscription revenue.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-size: 18px;\" class=\"ql-lineHeight-1-75\">Koah's goal is to provide a monetization solution for these AI applications through advertising. Baird said that by effectively introducing ads into AI chats, Koah can help \"emotionally driven\" applications that might otherwise require significant funding to operate, unlocking more potential.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-size: 18px;\" class=\"ql-lineHeight-1-75\">Currently, Koah has already placed ads in multiple applications, including the AI assistant Luzia, the parenting app Heal, the student research tool Liner, and the creative platform DeepAI. Koah's advertisers include UpWork, General Medicine, and Skillshare. All ads are marked as sponsored content and appear at relevant moments during user chats. For example, when a user asks about business strategies, Koah may display an ad from UpWork to help the user connect with freelancers.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-size: 18px;\" class=\"ql-lineHeight-1-75\">Although some publishers believe that ads in AI chats are not very effective, Baird said that Koah's ad click-through rate is as high as 7.5%, which is 4 to 5 times higher than traditional ad tech companies like Admob and AppLovin, and early partners were able to earn $10,000 within the first month.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-size: 18px;\" class=\"ql-lineHeight-1-75\">Additionally, Koah's seed round was led by Forerunner, with Andrew Karam, co-founder of South Park Commons and AppLovin, participating. Nicole Johnson, a partner at Forerunner, said when talking about the investment, the monetization model in the AI field has always been a focus for creators and investors, and advertising will become an important part of this field.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-size: 18px;\" class=\"ql-lineHeight-1-75\">Baird also mentioned that AI chats are located in the middle of the purchase funnel in the advertising ecosystem. Users usually get recommendations in chats and then go to Google to search for purchases. Therefore, Koah faces the challenge of capturing users' commercial intent and presenting relevant ads to them.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp class=\"ql-align-justify\">\u003Cspan style=\"color: rgb(187, 187, 187);\">[News Source]\u003C\u002Fspan>\u003Cspan style=\"color: rgb(187, 187, 187); background-color: rgb(56, 56, 56);\">AIbase Base \u003C\u002Fspan>\u003Ca href=\"https:\u002F\u002Fnews.aibase.com\u002Fzh\u002Fnews\u002F21100\" rel=\"noopener noreferrer\" target=\"_blank\" style=\"color: rgb(187, 187, 187);\">https:\u002F\u002Fnews.aibase.com\u002Fzh\u002Fnews\u002F21100\u003C\u002Fa>\u003C\u002Fp>\u003Cp class=\"ql-align-justify\">\u003Cspan style=\"color: rgb(187, 187, 187);\">（This article is reprinted by this site to provide readers with more information and news. The content involved does not constitute investment or consumption advice. If there are any questions about the facts of the article, please verify with the relevant parties. The views expressed in the article are not the views of this site and are for reference only.)\u003C\u002Fspan>\u003C\u002Fp>","https:\u002F\u002Fxinwei-dev-test.oss-cn-shenzhen.aliyuncs.com\u002Fintelligent\u002Faudio%3A6ab37d08-5c76-480b-b19c-0b15b9b68867%3A0.wav?Expires=1774838474&OSSAccessKeyId=LTAI5tNvY2RkKjZw4LLWsrPK&Signature=i%2B%2FvxIpc2a2eyCr31Cgp01aRyyE%3D","6ab37d08-5c76-480b-b19c-0b15b9b68867",5863868]